Tag: Research
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Personas, Customer Experience Research
Customer Experience research should help you to identify your ideal users, those, you want to target. If you don’t know who are your clients or don’t know the goals and tasks of your users, or you want to know the everyday tasks of your clients, you can conduct research that is very similar to the…
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User Interface Quality Assurance
One of the ways to see whether your mockups have design issues, wording issues or typos, or any UX problems is to run a round of user interfaces quality assurance. During this study, I am checking the designs to identify the issues that should be updated before the product will go live. Users don’t want…
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Usability Research or User Experience Research
I am working on the full circle of Usability Research, and you can also call it User Experience research, of the websites and mobile apps. Currently, at least twice a year, in April and October, I prepare and conduct the usability tests with the visitors of the Global Sources Trade Shows in Hong Kong. But…
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Proof of Concept (POC) Test
Sometimes you only have an idea in mind, concept or (Minimum Viable Product) MVP, not the ready-to-use product. In this case, you can conduct a study to learn more not only about the usability issues of your current implementation but also what will your potential users feel about the product, which features they will value,…